This was a project for the transit campaign for the Government of Catalunya (the Generalitat).
“Clack and Rum,” a campaign promoting seat belt use in cars, is part of a new initiative by the Generalitat to encourage their use among small children from 7 to 11 years old.
My responsibilities were: Modelling, shading (Mental Ray shaders), lighting, rendering, managing layer output, and pre-composition.
Production time: 3 weeks + 1 week for rendering.
Sample pics:
© «All Rights Reserved to their Respective Owners»
Agency: Garage Films
Production & Post Production house: Fake Studio
Format: Spot TV
